What does the Mercedes logo mean
Entering the arena of the automotive industry, the management of each company develops its own logo. This is not just an emblem that flaunts on the radiator grille of the car. She succinctly describes the main directions of the automaker. Or it carries with it a symbol of the goal that the board of directors is striving for.
Each badge on cars from different manufacturers has its own unique origin. And here is the story of the world famous label that has been decorating premium cars for almost a century.
Mercedes logo story
The founder of the company is Karl Benz. The concern was officially registered in 1926. However, the history of the brand's origins goes a little deeper into history. It begins with the founding of a small business called Benz & Cie in 1883.
The first car, created by the debutants of the automotive industry, was a three-wheeled self-propelled vehicle. It had a gasoline engine for two horses. The serial production patent of the novelty was issued in 1886. A few years later, Benz patented another of his inventions. Thanks to him, four-wheeled self-propelled vehicles saw the light.
In parallel, in 1883, another invention was obtained - a gas engine ignited from a gas tube. It was designed by Gottlieb Daimler. Gaining momentum, a company of enthusiasts (Gottlieb, Maybach and Duttenhofer) create an internal combustion engine with a capacity of five horsepower. Feeling successful, they register the Daimler Motoren Gesselschaft car brand.
With the advent of the First World War, the country's economy was sharply shaken. To avoid collapse, competitors decide to merge companies. After the merger in 1926, the world famous automobile brand Diamler-Benz was born.
According to one of the many versions, the small concern was striving to develop in three directions. The founders planned to produce engines and vehicles for travel by land, air and water.
Common version
Among history lovers, there are other variants of the appearance of a three-pointed star in a circle. Another version explains that the symbolism refers to the company's cooperation with the Austrian Consul Emil Elinek. The trio spawned several racing sports cars.
Companion Elinek believed that since he also finances the production of cars, he has the right to adjust the label. In addition to the fact that the word mercedes was added to the brand name in honor of the daughter of the sponsor. Daimler and Maybach were against this approach. As a result, a heated debate broke out between the co-owners of the company. In a fit of discussion, they simultaneously sent their canes forward. A random sign of crossed canes ended the quarrel. All unanimously decided that the three canes that met in the center of the "controversial circle" and will become the logo of Mercedes-Benz.
Whatever the label’s actual value, many are sure that the brand’s shiny badge is a symbol of unity. The unity between the former competitors, which produced amazing and reliable cars.
Common questions:
What is the very first Mercedes car? After the merger of competitors Benz & Cie and Daimler-Motoren-Gesellschaft, Daimler-Benz was formed. The first car of this concern is Mercedes 24/100/140 PS. Prior to this Daimler-Motoren-Gesellschaft merger, the first car called Mercedes was the 35 PS (1901).
In which city is the Mercedes produced? Although the company's headquarters are located in Stuttgart, the models are assembled in the following cities: Rastatt, Sindelfingen, Berlin, Frankfurt, Zuffenhausen and Bremen (Germany); Juárez, Monterrey, Santiago Tianguistenco, Mexico City (Mexico); Pune (India); East London; South Africa; Cairo (Egypt); Juiz de Fora, São Paulo (Brazil); Beijing, Hong Kong (China); Graz (Austria); Ho Chi Minh City (Vietnam); Pekan (Malaysia); Tehran (Iran); Samut Prakan (Thailand); New York, Tuscaloosa (USA); Singapore; Kuala Lumpur, Taipei (Taiwan); Jakarta (Indonesia).
Who is the owner of the Mercedes company? The founder of the company is Karl Benz. The head of Mercedes-Benz Cars is Dieter Zetsche.
