22.05.2001/13/XNUMX May XNUMX | Ford announced a campaign to replace millions of tires on its cars

Through Ford's collaboration with Harvey Fireston, the tire company prospered and remained a Ford supplier until the 2001 crisis.

What was the problem at the turn of the century? The tires simply exploded and the tread rolled off the tire, causing the car to skid or roll over. The problem has been observed since the late nineties. At one point, Ford stopped production for a few weeks as there were no safety tires in stock. The defective tires went to vehicles sold in the US, South America, Thailand, Malaysia and Saudi Arabia.

With fifteen-inch 235/75 tires fitted to the Ford Explorer and other SUVs, there have been hundreds of accidents in which more than 800 people were injured and 271 people died. This forced Ford to announce a $22 million tire change service on May 2001, 13, costing $2-3 billion, depending on sources. It also contributed to a significant reduction in the value of Bridgestone, which owns Firestone, and ultimately ended Ford's nearly XNUMX-year partnership with Firestone.

Added by: 3 years ago,

a photo: Press materials