Rolls-Royce Spirit of Ecstasy got a new look for its 111th anniversary

Content

Emblem with deep meaning
Design for better aerodynamics
design method

Rolls-Royce has modified its famous Spirit of Ecstasy to grace the hood of the new Specter, the firm's electric car, as well as future models. The British firm ensures that the new design provides better aerodynamics and better discerns the shape of the emblem.

The elegant and enigmatic Rolls-Royce bonnet ornament, the Spirit of Ecstasy, is 111 years old today and looks no older than 25. To celebrate the momentous milestone, the British luxury brand has announced a massive mascot facelift. It's smaller and more streamlined and will grace not only the new all-electric Specter, but all future models.

Emblem with deep meaning

Rolls-Royce also released an article today detailing the history of the Spirit of Ecstasy and the human dramas (including the whirlwind romance) behind it. There is some value in preserving some facets of this mystery so that all the secrets under the skin of ecstasy can forever remain hidden. However, there is some clear data on the evolution of the size and shape of the figure and how it will look in the future. Take a look at the new version along with the one that will continue to be equipped with current models (Phantom, Ghost, Wraith, Dawn and Cullinan).

Design for better aerodynamics

Now 3.26 inches taller than the previous version's 3.9 inches, the figure has been reshaped to improve aerodynamics, contributing to the new Specter's incredible drag coefficient of 0.26. Rolls-Royce has acknowledged that most people confuse the statue's robes with wings, and the new version aims to clarify that distinction.

design method

Look closely at him and you will notice that the posture has changed. The most recent iteration of the mascot shows her only slightly bending her knees and leaning forward, while the new one is more dynamic, with one leg forward and her body bent like a skater. While this update has been digitally enhanced, Rolls-Royce still creates each of these finishes using a method called "lost wax casting" followed by hand finishing. This means that each piece is slightly different, like a snowflake.

If you've ever been to the Louvre in Paris and seen the Nike of Samothrace in person (or even seen it in a book or on the Internet), you know that it evokes a certain sense of wonder. The new Spirit of Ecstasy is more like this masterpiece than ever, as if the goddess Nike is stepping forward, preparing to run. In this light, it's a fitting symbol of the speed and elegance that Rolls-Royce hopes to achieve with its new electrified range.

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