Toyota, history – Auto Story
Automotive brand stories

Toyota, history – Auto Story

Toyota, which celebrated its 2012th anniversary in 75, is one of the most important automotive brands in the world. Let's discover together a history of this brand of economic success and technological innovation.

Toyota, history

La Toyota was officially born in 1933, that is, when Toyoda Automatic Loom - a company founded in 1890 and engaged in the production of looms - opens a branch focused on cars. At the head of this section is Kiitiro Toyodason Sakichi (the first founder of the company).

In 1934 the first engine: A type is a 3.4 hp, 62-litre inline-six engine copied from a 1929 Chevrolet that was installed in 1935 on the prototype A1 and a few months later on a commercial vehicle. G1.

Model AA: the first real Toyota

First production machine Toyota is Model AA from 1936, equipped with the same mechanics as the A1 prototype, and a design very similar to that of Chrysler Air flow.

Toyota Motor Company becomes independent

In 1937 toyota motor company becomes an independent brand. Kiichiro's decision not to use this name Toyoda This goes for superstition: to write Toyota in Japanese, you need eight (lucky number) brush strokes instead of seven.

During the Second World War, the production of cars was suspended in favor of models intended for the army. Factory bombing doesn't help Aichi.

The post-war period

Automotive production Toyota restarted in 1947 with SA: model - only available with two doors and similar in style to Volkswagen. beetle - which is different from others engine four-cylinder (1.0 with 27 hp), for suspensions with four independent wheels and an aerodynamic body.

After a period of crisis, the Japanese company recovered in 1950 when it delivered 5.000 vehicles to the US military for Korean War while in 1951 offroad blowjob, ancestor of the family land Cruiser... Designed primarily for military use, it is bigger than the Jeep and more powerful: merit in engine 3.4 six-cylinder 86 hp

In 1957 Crown (sedan or station wagon with engines gasoline and diesel from 1,5 to 1,9 liters) becomes the first Toyota exported to the USA, and in 1959 the plant in g. motomachi.

extension

Toyota expands in the sixties: the figure “10 million” is produced, and agreements begin with Hino Daihatsu.

The first landing in Europe dates back to 1962 - with two Toyopet Tiara (two, three or four doors with engines from 1 to 1,9 liters) in Finland - while in 1963 the first car of a Japanese company was produced outside of Japan, in Australia... In 1968, the first copies in Europe were collected in Portugal.

70s and 80s

In 70-ies. Toyota becomes an increasingly global brand: in 1975, when the Finnish Hannu Mikkola gets first WRC success for a Japanese manufacturer in Rally 1000 lakes behind the wheel Corolla - becomes the first import brand in the States, and next year it reaches a milestone of one million exported cars.

Brand image in Europe is enhanced by the launch of three sports coupe: MR2 since 1985 (engines 1.5 and 1.6 centrally mounted e rear drive), the Formerly Brand XNUMX 1986 (engines from two to three liters) and Cell T160 since 1987 (also available in spider and with engines from 1,6 to 2 liters).

in 1987 Toyota e Volkswagen sign a production contract Hilux pickup (tarot for the Wolfsburg brand) in Germany, and in 1989 the luxury brand Lexus was created.

The nineties

In 1992 Toyota begins production in the UK Karina E (also known as Crown Т190): sedan with engines from 1,6 to 2 liters.

On the other hand, 1997 was a watershed year. hybrid with Prius XW10equipped with four doors and a 1.5 petrol engine paired with one unit мощность which in 1999 received the prestigious "best engine of the year" award.

Third millennium

Third millennium Toyota starts in the best possible way since 2000 Yaris XP10 (made in France and equipped with engines from 1 to 1,5 l) is assigned Car of the Year.

In 2002, the year the Brazilian driver Cristiano da Matta behind the wheel Lola motorized Toyota wins the US Championship Formula BASKET  – Japanese manufacturer debuts in F1. The results are not exceptional: in eight seasons (2005 was the best), the team took only three pole positions.

In 2005, which coincided with the start of production in St. Чешская республика of city ​​car ayoo In collaboration with Citroën (C1) AND Peugeot (107), second generation Prius (of XW20 with 1.5 engine) wins a prize Car of the Year.

In 2009 was Toyota Camry driving Kyle Bush wins the American Championship NASCAR National Series... This is the first (and only for now) time that this series has been dominated by a non-US manufacturer.

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